Fractional head of marketing (Current)

Drives all aspects of Marketing Strategy and Execution alignment with an omni channel consumer approach. Develop and direct marketing plans to increase market share, competitive positioning, brand awareness, and profitability. Oversees the areas of brand development and management, communications, acquisition + retention strategies, content strategy- native and paid, retail partnership, product marketing. 

Included: Content development | Creator Partnerships | Product Launches | Website | Retailer Support